NFL Signs Sponsorship Deals with Betting Partners

Caesars Entertainment, Inc. Makes Moves In The Football World

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NFL announces partnership with a new group of approved sportsbook operators for the new season. 

The National Football League (NFL) has revealed that it has agreed on new partnership deals with BetMGM, FOX Bet, WynnBET, and PointsBet for the upcoming 2021 football season. This new agreement will see all four operators become NFL Approved Sportsbook Operators and qualify them to purchase the league’s media inventory, including NFL in-game commercial units. 

In April 2021, the NFL revealed that it had signed partnership deals with US sportsbooks DraftKings, FanDuel, and Caesars Entertainment. These deals, which were a first for the NFL, gave the operators exclusive right to integrate into NFL owned-and-operated properties and utilize NFL marks for their sports betting markets. The four newly-announced Approved Sportsbook Operators will now join DraftKings, FanDuel, and Caesars Entertainment as the only operators permitted to acquire NFL in-game and subsidiary programming advertising inventory. 

The NFL’s Vice President of Business Development, Nana-Yaw Asamoah, said: “We are thrilled to announce our new group of Approved Sportsbook Operators. These select operators will join our Official Sports Betting Partners in helping us engage NFL fans responsibly and inventively as we continue to pioneer an evolution in the sports betting landscape.”    

The league’s commitment to protecting the game’s integrity and that of NFL fans was highlighted in the partnership deals, with each operator agreeing to support and adhere to the league’s core integrity and responsible gambling policies. The operators will also cooperate with the league’s advocacy and information sharing endeavors, in addition to licensing Official League Data from Genius Sports, the official data provider for the NFL. 


FOX Bet is the only sportsbook in the US that is completely integrated with a prominent media company. This unique arrangement enables users to merge the thrill of seeing live games on FOX Sports with FOX Bet’s unique product offerings, including the best-in-class free-to-play FOX Bet Super 6 game and the FOX Bet Sportsbook app. 

Among Sports Prediction Apps (including Fantasy Sports) that fall under the free-to-play category, FOX Bet Super 6 stands out as having recorded the highest number of downloads since July 2020. Since it launched in September 2019, the app has given away nearly $5 million worth of prize money across a user base of close to 5 million, with more than 50,000 lucky winners from almost 100 million contest entries across the country. Perhaps more than anything else, the FOX Bet Super 6 app perfectly illustrates how FOX Sports and FOX Bet are changing the way fans watch and support their favorite teams.     


BetMGM is a pioneer in the online gaming market and a leading player in the sports betting and gaming entertainment industry. The operator is the result of a partnership between Entain Plc and MGM Resorts International and is presently available in eleven states in the US. BetMGM uses Entain’s world-class technology to provide online gaming and sports betting services across leading brands such as BetMGM, Party Casino, Borgata Casino, and Party Poker. The company also has exclusive access to MGM’s land-based and online sports wagering, gaming, and major tournament poker markets nationwide. Visit BetMGM for more information.


PointsBet is one of the fastest-rising sportsbook companies in the US, but the operator initially made a name in the Australian online gaming market. The bookmaker is presently available in seven US markets, offering cutting-edge speed and ease of use across these markets. PointsBet’s one-of-a-kind end-to-end technology helps the operator eliminate the third-party technical difficulties and deficiencies that characterize most operators who outsource their core technological functions. This unique trait helps the operator stand out in the online betting market, providing the most widely varied collection of pre-game and in-play bet types in the world. PointsBet’s market-leading product suite boasts betting options that can only be found at PointsBet, including but not limited to features such as Name-A-Bet, ‘PointsBetting,’ and comprehensive Spanish language functionality. Visit PointsBet for your free bonus today! 


Wynn Resorts Ltd. has an online gaming division that delivers a splendid selection of sports betting and mobile casino options for players who know the difference between staking a wager and experiencing a wager. Wynn Interactive’s mobile sports betting and casino app provides players with a unique betting experience that blends an interactive social betting platform with a world-class user interface. WynnBET is presently available in seven states in the US, but with several pending license applications across other US markets, the operator looks set for some significant growth in 2021.

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Golden Nugget Logo
Golden Nugget
Being one of the top casinos in the USA, Golden Nugget are now offering Americans one of the best online casino and sportsbooks for the newly-regulated US online casino and sports betting market. Visit Golden Nugget’s website and download their sports betting app, and within minutes you too can be playing and betting in one of the world’s top casinos – all from the comfort of your own home.
Sugar House Casino Logo

Sugarhouse is owned by Rush Interactive, which is one of the most prominent providers of online sportsbook and casinos in the country. In 2016, SugarHouse launched it online casino in New Jersey, joined by its online sportsbook in 2018. Since then, it became a leading casino and sportsbook for Americans. Check out their fantastic bonuses, games and bets available, and see yourself why when it comes to casino and sports betting in the USA, Sugarhouse is a Powerhouse 

Resorts Online Casino
Resorts Atlantic
Partnered with Resorts Atlantic City Casino, the Resorts online sportsbook and casino launched in January of this year, and has since been making headways in the race to the top of online sports betting operators in the USA. Just like the Resorts Casino in Atlantic City, Resorts brings online and in its sports betting mobile app everything of top market standard: bonuses, odds, betting markets, types of bets and more.


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